Archive: 17th SGMC Conference


  • Workshop: Qualitative Research using NVivo by Dr. Jaspreet Kaur - 22nd-25th January, 2022
  • Keynote Address: Investing in Brands in Good Times & Bad Times by Dr. Jan-Benedict Steenkamp - 4th February, 2022
  • Presentation: How to publish in Peer-reviewed Academic Journals by Dr. Okey Peter Onyia - 5th February, 2022
  • Panel: Redefining Customer Journeys by Amit Kumar, Divya Krishna Vepachedu, Khyati Sarang, Nitesh Priyadarshi - 5th February, 2022

Important Documents:

Organizing Committee

Prof. (Dr.) Dimple Kaul, Conference Chairperson

Prof. (Dr.) Monica Khanna, Director, K J Somaiya Institute of Management

Prof. Isaac Jacob, Conference Advisor

Dr. Nelli Kozlova, Conference Advisor

Prof. (Dr.) Abha Wankhede

Prof. (Dr.) Kiran Sharma

Prof. (Dr.) Brajesh Bolia

Prof. (Dr.) Ramki Y

Prof. (Dr.) Ralston Rajvaidya

Ms. Navnit Chandel, Conference Manager